Live Life Beyond the Gym Walls: Our Founding Philosophy

“What does ‘live life beyond the gym walls’ mean?” This foundational question guided the creation of Performance Ranch in 2017. Our approach was conceived as an alternative to the competitive atmosphere of CrossFit, focusing instead on enabling our clients to transfer their fitness achievements to their passions outside the gym. This initiative is not just about physical fitness—it’s about building a community of individuals who inspire and support each other inside and outside our walls.

My personal experiences greatly influenced this philosophy. As an avid mountain biker who frequently rode with UFC fighters, many of whom were new to mountain biking, I understood the necessity of adapting workouts to enhance real-world skills. During 2017, at the height of my involvement with UFC fighters, I focused on tailoring training to improve their performance in the octagon by analyzing and adapting to the movements they mastered and those they found challenging. This approach of making fitness applicable continues to shape our methodology at Performance Ranch.

Reaffirming Our Core Values

In recent times, we’ve dedicated significant effort to redefine what Performance Ranch stands for. Our commitment has been towards solidifying our core values and nurturing a supportive environment that benefits both our team and our clients.

Our Core Values Defined by HEART:

  • Humility: We understand that true growth comes from our collective willingness to learn and develop. This involves both our professionals, who stay updated with the latest fitness science, and our clients, who are open to feedback and personal growth.
  • Excellence: Our daily commitment to improvement and professionalism ensures we strive to deliver the best for ourselves and our clients, emphasized by effective communication and reliable service.
  • Adventure: We advocate for a lifestyle rich in adventure, encouraging everyone to challenge themselves and to embrace life beyond conventional boundaries.
  • Results: Your success is our priority. By comprehending the ‘why’ behind your goals, we celebrate every achievement together.
  • Teamwork: Our team is built on the pillars of cooperation and respect, fostering open and honest relationships that enhance community results.

Integrating Values with Principles for Holistic Development

Our commitment to these values seamlessly integrates with our foundational principles, providing a clear pathway to help you live life beyond the gym walls. We adopt a holistic, athlete-centered approach that respects the individual needs and timing of each person we work with. Here are the principles we focus on with the prescription we recommend:

  • Move: Encouraging DAILY movement through exercise and sport.
  • Eat: Promoting healthy nutrition habits that drive success by eating real food.
  • Recover: We emphasize sleeping 8 hours.
  • Mental: Be curious, not judgemental.
  • Community: Surround yourself with people that want to see you win.

Our dedication aims to position Performance Ranch as the premier fitness studio in Albuquerque. We truly value your feedback and are committed to assisting you in achieving your personal goals and desired lifestyle changes.

Support Us in ‘Best of the City’

If you haven’t yet, we invite you to vote for us in the “Best of the City” awards for Best Training Studio and Best Personal Trainer. Please follow this LINK, scroll to the Health and Beauty section (past the Pets section), and vote for “Performance Ranch” under “Best Fitness Studio.”

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